1. ALLA is all about life style product designs
On this show, only the artworks of life style product designs, and design related products such as market reports, design books, trend forecasts are exhibited.

2. ALLA is efficient
Only invite the qualified design studios and the VIP buyers in the industry. ALLA is the most efficient and effective design fair.
ALLA is the best creative source for new product collection development.
It is a “must-go” event for life style product companies.

3. ALLA is VIP
Customers can enter the venue with VIP invitation. Prospective buyers need to register and qualify for a VIP invitation.

4. ALLA is quiet, comfortable, and a thinking place.
The regular fairs are noisy, rush, crowded, tiring and too much distraction. We found the important reason why sales on the fair are low is because the ordinary trade fairs are not a good decision-making place. At ALLA, a quiet and relaxed environment is created to offer buyers a private thinking space. Good coffee, soft drinks, snack, comfortable seats will be offered to every VIP customers free of charge.

5. ALLA is safe
Intellectual Property must be respected. Any kinds of camera are strictly controlled.